Business owners are more likely to do business with a banker who demonstrates a knowledge of their industry and the business challenges they face, rather than just pitching products.
Using Vertical IQ, your bankers can act as experts on over 300 industries through our online platform customized to your bank—gaining the confidence they need to get in front of business owners and win their business.
In addition to winning new accounts, Vertical IQ helps your bankers deepen relationships with existing customers. Timely industry news articles and insights, along with financial benchmark data and local economic data, allow bankers to add value to customer meetings and other touch points. By making it easy for you to keep up with the latest developments in an industry and the local economy, you can establish yourself as a long-term trusted advisor.
Vertical IQ’s industry insight helps bankers identify and win new lending opportunities and supports your credit underwriting process. Information on industry risks and financial benchmarks help both bankers and credit analysts ask the right questions to efficiently uncover and assess loan opportunities with small and medium businesses.
Beyond deposits and loans, Vertical IQ helps bankers uncover opportunities for sales of cash management and other banking products. For each industry, we identify common business challenges and link them to potential banking products, along with key questions to ask for each challenge. We also provide information on the frequency that small businesses in the industry use various banking products. By uncovering unmet needs for businesses, Vertical IQ helps you grow your product coverage per customer.