Sales Development Representative

The Sales Development Representative (SDR) is responsible for driving qualified meetings to the sales team. Key activities include prospecting new business and meeting assigned quota of “sales-ready leads” (SRLs) from target accounts, identifying new target companies to reach, supporting lead nurturing campaigns, and setting goals for and analyzing lead quality results. The individual will work closely with Sales and Marketing teams in the development, support, and execution of lead management activities to identify new sales opportunities for Vertical IQ. They must be able to comfortably engage with all levels of prospects, across multiple industries, using all available mediums including phone, email, and social media. The ideal person will be a self-starter, with strong attention to detail and the ability to work in a fast-paced environment.

Responsibilities - The role requires positioning a technology solution to key decision-makers. The position focuses on identifying business needs, while also conducting information gathering to help pre-qualify opportunities for the sales organization through phone and email contact.
  • Identify opportunities for sales through research, discovery, and qualification through outbound efforts
  • Source new leads through creative outbound methods
  • Effectively deliver value proposition to new prospects
  • Achieve weekly, monthly, and quarterly meeting goals
  • Coordinate the scheduling with Sales and conduct any follow-up contact that may be required 
  • Disciplined use of Salesforce.com to record all communication with each lead, contact and account 
  • Passionately support our commitment to creating an outstanding experience for our prospects and customers 
  • Support the execution of multi-channel automated lead nurturing programs; maintain metrics for these programs and refine these programs for optimal ROI
  • Remain knowledgeable of company's products/services to support lead qualification efforts
  • Work effectively with other team members and throughout the organization
  • Drive event attendance for webinars, trade shows/conferences, executive dinners, and other events
  • Respond to phone and email inquiries in a timely, efficient, and professional manner
  • Provide support to other areas of the company as needed
Minimum Requirements
  • 1-3 years professional experience in a similar role
  • BS/BA in related field or equivalent work experience
  • Preference for candidates with experience supporting software marketing, business development and sales activities.
Competencies
  • Strong verbal and written communication skills 
  • Organized, detail-oriented individual capable of meeting weekly, monthly, quarterly, and annual results
  • Proven success in executing outbound call/email campaigns to achieve desired results
  • Experience engaging with prospects through social selling efforts a plus
  • A team player who performs well independently 
  • Must be a confident, adaptable self-starter who thrives in an empowered, fast-paced environment
  • Experience working with Salesforce.com and other Marketing Automation and Sales Enablement tools required. Preferred familiarization or competency in FI Navigator, LinkedIn Sales Navigator, Gong or similar tools.

Location

Vertical IQ operates in North America with an office in Raleigh, NC. It is preferred that candidates be based in Raleigh, NC or have the ability to work in the office at least 2 days per week for team collaboration. Some travel is required.

Benefits

In addition to salary and the potential for commissions and bonus, the position is eligible for Vertical IQ’s standard benefits which today includes health insurance for the employee, 401­K plan with matching, stock options, 4­ weeks paid vacation, gym membership and more.

Company

Headquartered in Raleigh, N.C., Vertical IQ is a nationally recognized leader in Industry Intelligence. Whether they’re pitching a local brewery or a national biotech company, successful sales, marketing and customer success teams use Vertical IQ to better understand a prospect’s or client’s business challenges before, during and after meetings. Covering more than 97% of the economic revenue in the U.S. and Canada through more than 920 Industry Profiles and 3,400 local economic reports, Vertical IQ equips users with the confidence and credibility to make memorable first impressions and sustain enduring relationships. Learn more about how Readiness Wins at Vertical IQ.

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