Vertical IQ Featured Image

TS - 2024 CVBBA - Business Pro Annual

Become an Instant Industry Expert with Vertical IQ

As an advisor to small business owners, it is essential that you possess the latest insights into a business owners’ industries and understand the industry-specific nuances impacting their businesses.

With a Business Pro subscription to Vertical IQ, you will have access to 920+ Industry Profiles and over 3,400 Local Economies reports for cities and counties across the U.S., including MSA-level Localized Industry Data — providing you with valuable insights specific to their area.

“Vertical IQ not only prepares my agents for successful meetings but also ensures we are aligned with our clients, leading to higher listing conversion rates and more productive conversations.”

David Dejewski, Managing Director
Transworld Business Advisors of Frederick

2 simple steps is all it takes to start your Business Pro Subscription with Vertical IQ

Enter Personal Details to Get Started
Enter Payment Details on Next Page

Get Started with Vertical IQ Today

Please enter your personal details to start the process for an Annual Subscription to Vertical IQ. If you are interested in a quarterly subscription click here.

What's Inside Vertical IQ

See what the Vertical IQ platform looks like in this short demo video.

What's Included with Business Pro

  • 3 users for the price of 1 
  • 970+ Industry Profiles (Covering over 97% of the US economy and Canada)
  • City/County Localized Industry Data
  • 3,400+ Local Economic Profiles
  • 13 Chapters per Profile
  • Sort and Target
  • Industry News
  • Role-based Prep Sheets
  • Credit and Risk Brief
  • SalesKit
  • Quarterly Email Alerts
  • Mobile App Access
  • Resource Center
  • Interested in Co-branding? Talk to us!
Vertical IQ screenshot

Benefits of Vertical IQ

Researching industries and meeting with clients. Vertical IQ is a valuable resource
unbiased illustration

Become Your Clients' Most Valuable Resource

Your clients need strategic insight about their industries - and the industries they sell to. Understand their business environment so that you become an indispensable member of their team.


timely illustration

Timely and Time-Saving Content

We’ve done the research for you. Provide timely, strategic insight specific to your client’s industry - without spending a ton of research time.


Webinar illustration

Shareable Content

This is content clients want, so delight them by sharing it! Deliver financial comparisons and detailed local economic data.


tick illustration

Support Your Recommendations

Validate industry trends for valuations, litigation support, audits, and more.

How Does Vertical IQ Help Me?

  • Prep for client meetings by understanding your client’s industry
  • Assess competitive best practices to help your clients’ business
  • Provide clients and prospects with intelligence on the industries they sell to
  • Validate industry trends and events for sales presentations, strategic analysis, valuation, litigation support, audit, consulting, and many other services
  • Help clients make strategic planning decisions, such as which new markets to enter
  • Build industry-specific campaigns, collateral, and content
  • Improve your marketing with industry-specific insight and content
Vertical IQ mobile app view of Industry Intelligence

BUSINESS PRO

Vertical IQ’s Industry Intelligence Platform

See for yourself why more than 60,000 users trust Vertical IQ for their industry research and call preparation needs. Our easy-to-digest industry insights save call preparation time and help differentiate you from the competition.

Build valuable, lasting relationships by having smarter conversations – check out Vertical IQ today.

READY TO BUY?TALK TO SALES

TS_202410_Small Biz Banking Session

Winning the battle for Small Business Clients at American Bankers Small Biz Banking Conference!

Why Becoming a Local Economist is Essential to Identify and Win New Business Opportunities with Small Business Owners, sponsored by RelPro and Vertical IQ

Thursday, October 10 | 9:30 AM PT

After several turbulent years, the nation’s economy stabilized with inflation easing and supply chains normalizing. But what about the economy outside your window? Now more than ever, it’s essential to have your finger on the economic pulse of what’s happening in your city or county— just like a local economist. Understanding trends in your local economy will make it easier to identify which types of businesses you should be engaging within your market, and it will also help you resonate with small business owners and prove yourself to be a “trusted advisor”.

Key Takeaways:

  • How to navigate the current economic environment to retain business client relationships and win new business opportunities
  • Which insights are essential to know about your local economy
  • How business development professionals are leveraging market research, industry data, and sales intelligence to build effective strategies for engaging with local business owners

Learn more about Vertical IQ and RelPro

Headquartered in Raleigh, N.C., Vertical IQ is a nationally recognized leader in Industry Intelligence. Whether they’re pitching a local brewery or a national biotech, successful sales, marketing, and customer success teams use Vertical IQ to better understand a prospect’s or customer’s business challenges before, during, and after meetings. Covering more than 540 distinct industries, 3,400 local economies, and more than 97 percent of the U.S. economy, Vertical IQ equips users with the confidence and credibility to make memorable first impressions and sustain enduring relationships.

LEARN MORE

RelPro is a Business Development & Relationship Management solution for professionals in Financial Services and Professional Services. RelPro is used at 50% of the top 50 US Banks, leading Advisory firms, and many regional/ community banks in their Business Banking, Commercial Banking and Wealth Management businesses. It’s RelPro’s coverage of SMB’s (>$1 mm revenues), data quality (e.g. accurate contact details for financial decision makers) and time-saving workflow integration (20 data partners integrated into RelPro, including UCC, CRE, 9900 & 5500 filings; & PPP & SBA loans, and more) that our clients find so valuable.

LEARN MORE

TS – 202409 – AWBC Conference

VIQ logo

We’re excited to Ignite Our Power together at AWBC’s Leadership Conference

Igniting female entrepreneurship starts with empowering the advisors who serve them and is a mission that Vertical IQ is proud to support. It is essential that Women’s Business Center counselors understand the industry-specific nuances that are impacting clients’ businesses. Helping your WBC become more efficient, effective, and impactful begins with harnessing the power of Industry Intelligence.

Advisors leverage specific, timely, and relevant insights to:

  • Be more confident
  • Speak your client's language
  • Engage and win more clients
  • Retain clients longer

“Being a Business Consultant can be challenging —I must be a ‘jack of all trades’ for the SBDC and the clients I serve. Vertical IQ has been invaluable in its ability to help me learn everything I need to know when a client comes through the door looking for guidance.”

Business Consultant, University of Georgia SBDC

Let's Talk

See how Vertical IQ can help to ignite your WBC!


8 Ways SBDCs Use Industry Intelligence to Help Small Businesses

TS - ASBDC - Fall 2024

VIQ logo

Thank you for visiting with us
at America's SBDC Conference!

Small businesses are the backbone of our nation’s economy and our Small Business Development Centers (SBDCs) are the very lifeline these businesses need to stay afloat. It is essential that SBDC counselors understand the industry-specific nuances that are impacting clients’ businesses.

Access some resources below to educate and empower your SBDC.

 

Register below for Quarterly ASBDC-Specific Vertical IQ Training Sessions:

  • October 23, 2024 | 3:00 PM ET
  • January 23, 2025 | 3:00 PM EST 
  • April 15, 2025 | 3:00 PM ET
  • July 23, 2025 | 3:00 PM ET  

REGISTER HERE

 

Vertical IQ Resource Center

“Market intelligence is an essential part of every small business’ journey to success. Vertical IQ’s ability to provide that information in a concise, reliable and readily available format to SBDC business counselors drastically improves our clients’ ability to make important and informed decisions.”

Austin Strawhacker, Associate State Director | Iowa SBDC

SBDC Advisor Resources

SBDC eBook

8 Ways SBDCs Use Industry Intelligence to Help Small Businesses

Download Now

Vertical IQ Featured Image - Blue

NC Bankers School of Banking

Industry Intelligence Designed By Bankers For Bankers

Industry Intelligence offers value across the entire bank enterprise, from the credit underwriting team and group banking to wealth management and card services — and nearly every line of business in between. Save bankers’ time, boost their confidence, build credibility, and deepen relationships, all with just a little help from Industry Intelligence!

As a North Carolina Bankers Association member, new customers of Vertical IQ will receive a 10% discount* on the following subscription offerings:

  • Individual Profile Purchases
  • Individual Annual Subscription Purchases
  • Enterprise Annual Subscription Purchases

*To receive the 10% discount a contract must be signed by 01/25/2025


Take a Test Drive!

Submit the form to schedule time with our team!


919 787 4600
info@verticaliq.com

See VIQ In Action!


Allinial Global Guide

TS - Allinial Global - Fall 2024

VIQ logo

Hit the gas and drive success with us at Allinial Global's Firm Success Conference!

Allinial Global has partnered with Vertical IQ to provide access to its Industry Intelligence platform. Take advantage of Vertical IQ’s training opportunities to get the most Industry Intelligence— from basic navigation to advanced topic-specific applications.

Register for our upcoming Vertical IQ training sessions:

Vertical IQ Tactical “Fundamentals” 

The Vertical IQ Tactical “Fundamentals” is designed to help users gain confidence in navigating the platform through a hands-on, practical learning experience.

Advanced Topic-Specific Training

Topic Specific Training is a live demonstration of how Vertical IQ supports a specific application.

Recorded Trainings 

“Your credibility really rises when you can make the connection between the need, the opportunity, and your expertise.”

Kristen Lewis, Director of Marketing, EisnerAmper LLP | Past-president of Association for Accounting Marketing 

Registration guide for members of Allinial Global

For more help getting started using Vertical IQ, contact us below!


Woman smiling at a man on the cover of Mindful Technology webinar with B3 Method and Vertical IQ

Webinar - 2024 - Mindful Technology with B3

WATCH NOW

Mindful Technology: Embracing Technology, Innovation and Mindfulness to Create Lasting Human Connections

White B3 Method Institute logo
vertical iq logo

On-Demand Webinar

Technology, such as sales enablement tools, artificial intelligence and machine learning, is not the end of real human connection— it is just the beginning. In fact, the future of people collaborating and communicating in the workplace, whether it’s between your team members or serving your customers, will increasingly depend on how you take advantage of the latest technology to create an experience that is uniquely yours as a business. When used correctly, technology has the potential to empower your employees to tap back into their purpose, become more mindful leaders and empathetic communicators, and create greater work-life harmony for improved productivity, innovation and overall happiness in their work and life.

Listen to Amy Vetter, CEO of The B3 Method Institute, and Susan Bell, Chief Sales Officer of Vertical IQ, as they discuss creating a culture that embraces this new way of working, allowing for authenticity, creativity and self-discovery, which is the key to innovation and igniting the soul of a business.

Some takeaways from this webinar include:
  • Unlearn the routines of the past by embracing technology and learning how it’s currently being incorporated and connecting people in business and improving company culture
  • Tap into self discovery and mindfulness techniques to feel more fulfilled in the work you do
  • Learn how to leverage tools, like Industry Intelligence, to do the heavy lifting so you can dedicate more time to developing the soft skills necessary to create a collaborative and lasting relationship with your employees and your customers.

Fill Out the Form to Watch


TS - RMA Northern Ohio Chapter Talk - Thank You

TAKEAWAY GUIDE

A Look at Commercial Spending's Impact on Commercial Lending Handout

DOWNLOAD NOW
vertical iq logo

TS - RMA Northern Ohio Chapter Talk

Thank you for joining us, members of RMA's Northern Ohio Chapter!

It’s time to use Industry Intelligence for comprehensive insights, helping you make informed lending decisions.

Industry Intelligence offers value across the entire bank enterprise, from the credit underwriting team and group banking to wealth management and card services — and nearly every line of business in between. Save bankers’ time, boost their confidence, build credibility, and deepen relationships, all with just a little help from Industry Intelligence!

Vertical IQ & RMA: Stronger Together.

  • Gain Advisor Status
  • Make Better Credit Decisions
  • Deepen Customer Relationships

Learn More about our Localized Data enhancement!

Download our Session Handout


TS – 202403 – The ONE Conference

VIQ logo

Thank you for attending our session "Consumer Spending, a Driving Force to Commercial Lending"

Industry Intelligence offers value across the entire bank enterprise, from the credit underwriting team and group banking to wealth management and card services — and nearly every line of business in between. Save bankers’ time, boost their confidence with clients, build credibility, and deepen relationships, all with just a little help from Industry Intelligence!

Leverage specific, timely, and relevant insights to:

  • Generate new business
  • Grow existing relationships
  • Strengthen underwriting

“Vertical IQ provides me a leading edge to be able to build trust with the client, to be able to gain knowledge with the client that they didn’t really know I had going into it. And it helps create a client from day one that can last throughout my career.”

Walt Parker, Business Development Officer

Learn How You Can Level Up With Vertical IQ!

See how Vertical IQ can help you win and retain more business!


TS | ABA Community Bankers - Spring 2024

VIQ logo

Be our Valentine at ABA’s Conference for Community Bankers!

Industry Intelligence offers value across the entire bank enterprise, from the credit underwriting team and group banking to wealth management and card services — and nearly every line of business in between. Save bankers’ time, boost their confidence with clients, build credibility, and deepen relationships, all with just a little help from Industry Intelligence!

Leverage specific, timely, and relevant insights to:

  • Generate new business
  • Grow existing relationships
  • Strengthen underwriting

“Vertical IQ provides me a leading edge to be able to build trust with the client, to be able to gain knowledge with the client that they didn’t really know I had going into it. And it helps create a client from day one that can last throughout my career.”

Walt Parker, Business Development Officer

Let's Talk

See how Vertical IQ can help you win and retain more business!


TS - RMA Great Smokies Chapter Talk

Thank you for joining us for RMA's Great Smokies Chapter Meeting!

It’s time to use Industry Intelligence for comprehensive insights, helping you make informed lending decisions.

Industry Intelligence offers value across the entire bank enterprise, from the credit underwriting team and group banking to wealth management and card services — and nearly every line of business in between. Save bankers’ time, boost their confidence, build credibility, and deepen relationships, all with just a little help from Industry Intelligence!

Vertical IQ & RMA: Stronger Together.

  • Gain Advisor Status
  • Make Better Credit Decisions
  • Deepen Customer Relationships

Learn More about VIQ + RMA

Learn more about VIQ today


Allinial Global Guide

TS - M&A Source - Spring 2024

VIQ logo

Thank you for visiting with us at M&A Source's Spring Conference and Deal Market!

M&A Source has partnered with Vertical IQ to provide significant discounts to access its Industry Intelligence platform.

Register for our upcoming Vertical IQ training sessions:

Vertical IQ Tactical “Fundamentals” – 

The Vertical IQ Tactical “Fundamentals” is designed to help users gain confidence in navigating the platform through a hands-on, practical learning experience.

Advanced Topic-Specific Training –

Topic Specific Training is a live demonstration of how Vertical IQ supports a specific application.

Recorded Trainings 

“Your credibility really rises when you can make the connection between the need, the opportunity, and your expertise.”

Kristen Lewis, Director of Marketing, EisnerAmper LLP | Past-president of Association for Accounting Marketing 

Allinial Global Guide

For more help getting started using Vertical IQ, contact us below!

Additional Resources


TS - RMA Central Indiana Chapter Talk

Thank you for joining us, members of RMA's Central Indiana chapter!

It’s time to use Industry Intelligence for comprehensive insights, helping you make informed lending decisions.

Industry Intelligence offers value across the entire bank enterprise, from the credit underwriting team and group banking to wealth management and card services — and nearly every line of business in between. Save bankers’ time, boost their confidence, build credibility, and deepen relationships, all with just a little help from Industry Intelligence!

Vertical IQ & RMA: Stronger Together.

  • Gain Advisor Status
  • Make Better Credit Decisions
  • Deepen Customer Relationships

Learn More about VIQ + RMA

Download our Consumer Spending, a Driving Force to Commercial Lending Handout


Kansas City - Dinner - Fall 2024 - Thank You

You're Confirmed


The Local Economist: Winning New Business Opportunities

Kansas City, MO

Thursday, September 12, 2024
5:00 – 9:00 PM

000 days 00 hours 00 minutes 00 seconds

We look forward to you joining us at 21c Museum Hotel Kansas City.

219 W 9th St, Kansas City, MO 64105

Hosted By Barlow Research, RelPro, and Vertical IQ.


Kansas City - Dinner - Fall 2024

The Local Economist: Winning New Business Opportunities

Dinner & Networking for Business Development Executives

Thursday, September 12, 2024
5:00 PM – 9:00 PM

21c Museum Hotel Kansas City
219 W 9th St, Kansas City, MO 64105

Barlow Research Associates, RelPro, and Vertical IQ are pleased to invite you to our exclusive upcoming dinner. Please join us and your fellow Midwest Executives in Financial and Professional Services as we discuss how being an expert on your local economy can help you build trusted relationships with business owners and win more business opportunities.

The evening will include perspectives and roundtable discussions on:

  • How to navigate the current economic environment to retain business client relationships and win new business opportunities
  • Which insights are essential to know about your local economy
  • How business development professionals are leveraging market research, industry data, and sales intelligence to build effective strategies for engaging with local business owners

Join Us!

Please Register by September 5th

Note: Your contact information will be shared between the host companies, Barlow Research Associates, RelPro, and Vertical IQ.

Meet Your Hosts!

Joel Mueller

Managing Partner & Research Director
Barlow Research Associates

Andrea Moore

Client Executive
Barlow Research Associates

Martin Wise

Chief Executive Officer
RelPro

Sara Allen

Chief Growth Officer
RelPro

Bobby Martin

Chief Executive Officer
Vertical IQ

Susan Bell

Chief Sales Officer
Vertical IQ

Schedule

Schedule of Kansas City event

Headquartered in Raleigh, N.C., Vertical IQ is a nationally recognized leader in Industry Intelligence. Whether they’re pitching a local brewery or a national biotech, successful sales, marketing, and customer success teams use Vertical IQ to better understand a prospect’s or customer’s business challenges before, during, and after meetings. Covering more than 540 distinct industries, 3,400 local economies, and more than 97 percent of the U.S. economy, Vertical IQ equips users with the confidence and credibility to make memorable first impressions and sustain enduring relationships.

LEARN MORE

RelPro is a Business Development & Relationship Management solution for professionals in Financial Services and Professional Services. RelPro is used at 50% of the top 50 US Banks, leading Advisory firms, and many regional/ community banks in their Business Banking, Commercial Banking and Wealth Management businesses. It’s RelPro’s coverage of SMB’s (>$1 mm revenues), data quality (e.g. accurate contact details for financial decision makers) and time-saving workflow integration (20 data partners integrated into RelPro, including UCC, CRE, 9900 & 5500 filings; & PPP & SBA loans, and more) that our clients find so valuable.

LEARN MORE

Since 1980, Barlow Research Associates, Inc. has been dedicated to providing in-depth market research for the commercial Financial Services sector. With a 90% client retention rate and enduring relationships with some of the largest financial institutions in the United States, Barlow has a finger on the pulse of the industry—and its customers.

LEARN MORE

TS - Thank You - Profile Request

THANK YOU FOR YOUR INTEREST IN VERTICAL IQ!

A member of our team will be in touch soon with your complimentary Industry Profile.

We'd love to show you why nearly 60,000 users trust Vertical IQ to build valuable, lasting relationships by having smarter conversations.

Schedule Time With Our Team

Thank You - Barlow Webcast One-Pager Download

Thank you for joining us for Barlow's First Friday Webcast: Exploring the Mind of the Small Business Owner

Download the Tips for Banking Small Business Owners Guide Below

Download Now

TS - RMA CAVA - Spring 2024

Going Back to Basics at RMA's CAVA Conference!

It’s time to use Industry Intelligence for comprehensive insights, helping you make informed lending decisions.

Industry Intelligence offers value across the entire bank enterprise, from the credit underwriting team and group banking to wealth management and card services — and nearly every line of business in between. Save bankers’ time, boost their confidence, build credibility, and deepen relationships, all with just a little help from Industry Intelligence!

Vertical IQ & RMA: Stronger Together.

  • Gain Advisor Status
  • Make Better Credit Decisions
  • Deepen Customer Relationships

Learn More about our Localized Data enhancement!

Get in touch with us below

A member of our team will be in contact!


TS - 202406 - Abrigo ThinkBIG

VIQ logo

Vertical IQ & Abrigo: Lending Made Easy

Thank you for visiting with us at Abrigo ThinkBIG!

We are excited that Vertical IQ’s Industry Intelligence is available within the Abrigo platform through our partnership to support credit analysts for underwriting, risk analysis, credit memos, and more. With the integration Abrigo users have access to the platform’s financial benchmarks and specialized industry insights right at their fingertips, saving them time and streamlining the lending process.

Integration benefits

  • Drive efficiency: The utilization of Vertical IQ throughout the lending process will save users time and drive efficiency by providing the right information, in the right place, at the right time, and having targeted insights at every step of the process. This includes highly relevant Call Prep Questions, which will appear as outstanding activities on Abrigo’s customer summary page.
  • Surface relevant content: Vertical IQ’s industry content and insights will be available in Abrigo’s document library, where users can access a Credit and Risk Brief to provide context around an industry after submitting loan application data. This brief will incorporate focused Industry Intelligence that benefits users by solidifying their value proposition.
  • Provide support for credit analysts: The underwriting metrics from the Vertical IQ platform will be provided on Abrigo’s Customer Profile, which include benchmarks for analysts to assess risk and underwrite against.

See how the Abrigo integration can help you drive efficiencies!

Let's Chat!

Covering more than 97 percent of the economic revenue in the U.S. and Canada, Vertical IQ’s timely, specific, and relevant Industry Intelligence provides actionable and targeted industry content that enables users to build confidence and credibility and better engage with prospects and customers.
See a sample of the industries we cover!


VIQ Feature Image - Local Market Monitor

Events

Contrarian Thinking Main Street Over Wall Street

Event DetailsLet's Grab a Coffee

November 3-5, 2024


Austin, TX

Barlow's Business Banking Conference

Event DetailsLet's Grab a Coffee

November 12, 2024


Charlotte, NC