Bowling Centers NAICS 713950
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Industry Summary
The 2,800 bowling centers in the US are indoor facilities that offer bowling and related activities. They serve a mix of league and recreational bowlers. Major revenue categories include game fees, food and beverage sales, and rental fees for shoes and balls. Bowling centers may offer group events, such as birthday parties or corporate gatherings.
League Participation Falls Short of Recovery
Bowling centers have not returned to the league participation levels experienced before the COVID pandemic.
Repositioning as Family Entertainment Centers
To mitigate the effects of declining interest in bowling, some firms are remodeling facilities and repositioning as family entertainment centers (FEC), which offer a variety of options in addition to bowling.
Recent Developments
Jun 26, 2026 - Lucky Strike Results Highlights Stable Demand
- Lucky Strike Entertainment's latest results suggest that the US bowling industry is continuing to see resilient demand despite a challenging operating environment. Fiscal third-quarter revenue increased 0.7% to $342.2 million, while same-store revenue edged up 0.2%, marking the company's first back-to-back quarters of positive comparable sales since 2024. However, adjusted EBITDA declined to $109.0 million from $117.3 million as winter storms, weaker consumer confidence, elevated payroll costs, and softer discretionary spending weighed on profitability. Management expects labor optimization initiatives, AI-driven efficiencies, and acquisitions to support stronger earnings later in 2026 and 2027, while reaffirming full-year revenue growth guidance of 4% to 5%. The results indicate bowling participation remains relatively stable, but operators across the industry continue to face margin pressure from weather disruptions, labor costs, and cautious consumer spending, making operational efficiency increasingly important.
- Consumer confidence remained mixed, indicating that US bowling centers could continue to see cautious discretionary spending despite some improvement in consumer sentiment. The Conference Board's Consumer Confidence Index slipped 0.7 points to 93.1 in May, with the Present Situation Index falling 3.2 points to 121.2, while the Expectations Index rose 1.0 point to 74.4 but remained below the recession threshold of 80. Separately, the University of Michigan's preliminary June Consumer Sentiment Index increased 9.2% month over month to 48.9, with Current Economic Conditions rising 5.7% to 48.4 and the Index of Consumer Expectations climbing 11.8% to 49.3, though overall sentiment remained 19.4% below a year earlier. The mixed outlook suggests consumers may continue favoring affordable, local entertainment options like bowling while remaining selective about discretionary spending.
- Employment and wages for bowling centers rose in April 2026 year over year, increasing 2.8% and 3.5%, respectively, according to data from the US Bureau of Labor Statistics. Employment by bowling centers rose 4% in the past decade, lower than the 11.3% growth in overall private employment. Average wages for nonsupervisory employees at amusement, gambling, and recreational industry firms were $22.02 per hour in April 2026. According to the Consumer Price Index, prices for other recreation services, including leisure and entertainment activities, were up 2% in May 2026 year over year.
- The United States Bowling Congress (USBC)’s 2025 recap signals stability and growth for US bowling centers. Membership remains steady at 1,075,194 (2024–2025), above 2021–2022 levels (1,053,129), and is forecast to be down less than 1% in 2026, supporting consistent league traffic for centers. Tournament participation is surging: the 2025 Open Championships drew a 13-year high 11,684 teams (up from 9,317 in 2022), while the Women’s Championships topped 4,099 teams, bringing nearly 75,000 bowlers combined and driving travel and lineage revenue. Nearly 11,000 teams are already registered for the 2026 Open in Reno. Center certification and technology upgrades measured 3,400 centers and 73,000 lanes, capturing 3.5 million data points, while online memberships grew from 40,000 to 100,000 in two years, easing administration. Youth growth is accelerating, with USA Bowling team entries up 22% and scholarship funding rising to $300,000 for 2026, strengthening long-term customer pipelines for centers.
Industry Revenue
Bowling Centers
Industry Structure
Industry size & Structure
The average bowling center operates out of a single location, employs about 25 workers, and generates about $1.5 million annually.
- The US bowling center industry consists of about 2,800 companies that employ about 70,400 workers and generate $4.3 billion annually.
- The industry includes about 3,305 certified individual bowling centers and just over 82,000 lanes, according to the United States Bowling Congress (USBC).
- The bowling center industry is fragmented; the top 50 companies account for about 34% of industry revenue.
- Large companies include Bowlero and smaller chains such as Pinstack and Splitsville.
Industry Forecast
Industry Forecast
Bowling Centers Industry Growth
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