Farm and Garden Machinery Wholesalers NAICS 423820

Nov 6, 2025 - Off-Season Revenue Opportunities

• Off-season equipment maintenance of farm equipment like tractors and combines drives demand for farm machinery services and parts, creating key revenue opportunities for farm equipment wholesalers, Farm Progress reported in November. Dealers like Messick’s Farm Equipment incentivize farmers with off-season discounts, encouraging early repairs and tune-ups. A proactive approach increases sales of wear-and-tear components such as cutter knives, bearings, and filters. Wholesalers also gain from the growing complexity of modern machinery, which requires specialized parts and software updates. Strong dealer-farmer relationships highlight the importance of reliable parts availability and responsive service. Overall, off-season care not only ensures equipment readiness for both farm and landscaping equipment but also sustains a steady revenue stream for wholesalers during the slower winter months.
• 2025 has been a tough year for the farm tractor and combine markets, Farm Equipment reported in October, with the qualification that as the year draws to a close there appears to be a glimmer of hope in some categories. Third quarter data from the Association of Equipment Manufacturers (AEM) paints a bleak picture, with sales down across all categories. Year-to-date through September, sales of total two-wheel drive (2WD) farm tractors fell 7.4% compared to the same period last year. 4WD farm tractors fared far worse, with sales down 38.9% year over year, while sales of self-propelled combines tumbled nearly 40% over the same period. However, some classes performed somewhat better in 3Q than at the start of the year. Notably, sales of smaller 2WD tractors, down by double digits in Q1, weren’t as bad, nor were combine sales (down 56.5% in Q1).

• High prices for new farm machinery are driving farmers to the used equipment market, The New York Times reports. The list price for new tractors has soared at least 60% over the past eight years, according to the University of Illinois Extension, with the price of some models more than doubling. Concerns over the high cost of new farm equipment are also leading many growers to shift their replacement strategies, with some opting to extend the lifespan of their current machines, while others are investing in late-model, low-hour used equipment through auction or dealer channels, Farm Equipment reports. Low prices for corn, soybeans, and other crops as well as the rising cost of inputs like seed and fertilizer, are crimping farm budgets, dimming the sales outlook for expensive new machinery.
• The producer price index for machinery and supply wholesalers, a measure of input costs, rose 2.9% in August compared to a year ago after falling 1.3% in the previous August-versus-August annual comparison, according to the latest US Bureau of Labor Statistics data. Employment by farm and garden machinery and equipment merchant wholesalers shrank 5.4% year over year in July, while the average industry wage rose 7.9% over the same period to a new high of $32.44 per hour, BLS data show. Farm and garden machinery wholesalers are trimming payrolls amid rising labor and other input costs to protect margins. Sales for machinery and equipment wholesalers rose 3.7% in July compared to a year ago, according to the latest Census Bureau data.