Mobile Food Services NAICS 722330
Unlock access to the full platform with more than 900 industry reports and local economic insights.
Get access to this Industry Profile including 18+ chapters and more than 50 pages of industry research.
Industry Summary
The 11,500 mobile food service operators in the US use food trucks and carts to sell prepared meals, snacks and beverages for immediate consumption to walk-up customers. Mobile food services also contract with individuals and businesses to cater food at events, such as parties, corporate gatherings, and festivals.
Economic Sensitivity
Food trucks that catered to construction sites and industrial parks were hit hard during the Great Recession when construction and manufacturing declined and workers were laid off.
Permit Restrictions
Food trucks are typically permitted and inspected by the city in which they operate, with regulations varying significantly from city to city.
Recent Developments
Nov 14, 2025 - Food Truck POS Systems
- Mobile-friendly point-of-sale (POS) systems tailored for food trucks deliver operational advantages by unifying order management, payments, inventory, and analytics, according to online ordering system provider Upmenu. POS systems streamline order intake and processing and reduce errors and wait times by taking payments anywhere via credit, mobile or contactless. They allow food-truck operators to manage shifting menus and pricing on the fly, track ingredients in real time, control costs, and prevent stockouts. Detailed reporting provides insights into peak hours, popular items, and overall performance, so operators can make smarter decisions about menu changes, staffing, and location strategy. For mobile trucks, POS systems also offer offline functionality, essential when connectivity is inconsistent. More than just a cash-register replacement, the right POS is a critical tool for mobile food service providers looking to boost speed, accuracy, profitability, and scalability.
- Food service operators increasingly are turning to social media channels to evaluate and purchase technology, according to Belle Communication’s 2026 Evolving State of Foodservice report. The report, which gathered input from a panel of industry experts, Food Network chefs, and award-winning operators, found that rather than relying solely on distributor recommendations or sales reps, busy restaurant operators are increasingly researching tools via Instagram posts, chef endorsements, peer reviews, and online content first. Moreover, food service buyers now consult 8-9 sources before engaging a vendor, nearly twice what they did just a few years ago. Decision-making is becoming more fragmented, faster, and self-led, so independent operators and chains alike must be proactive in sourcing tech, vetting solutions via digital channels, and prioritizing brands that demonstrate peer-based validation and ease-of-integration. Like other consumers, restaurant operators are researching products online before consulting vendors and relying on fellow chefs and peers for product advice.
- As of November 1, it became easier for food trucks in Oklahoma to operate across city and county lines. Oklahoma’s Food Truck Freedom Act (FTFA), signed into law in July, aims to cut red tape for the state’s growing mobile food vendor industry by creating a streamlined, statewide licensing system for food truck operators there. The bill’s author, Rep. Derrick Hildebrant (R-Catoosa), said that too many food truck operators were being forced to shut down simply because they couldn’t keep up with the maze of local permits and fees. The FTFA allows any mobile food vendor with a valid state food establishment license to operate anywhere in the state, provided they follow local health and zoning regulations. Previously, food trucks were required to obtain separate permits for each city or county in which they operated. Similar laws have been enacted in Nevada, Arizona and Georgia.
- Food trucks can improve their visibility, grow sales, and build their brand by adding an illuminated roof mounted sign, Food Truck Operator (FTO) reports. Illuminated signs are attention-grabbing and more effective than a printed wrap, especially at night when potential customers may not see your truck. Roof mounted signs should reflect – literally and figuratively – your truck’s personality and cuisine, with vibrant colors for spicier fare or pastels and softer lighting for an inviting atmosphere for comfort food. A food truck without a lit sign is like a radio station without a signal. You might have great content, but if no one can find you, it doesn't matter, writes FTO. Illuminated signs act as a beacon, drawing customers from across a festival field or parking lot. Often the most successful trucks aren't the ones with the best recipes, but rather the ones people notice first.
Industry Revenue
Mobile Food Services
Industry Structure
Industry size & Structure
A typical mobile food service firm operates out of a single location, employs 3 workers, and generates over $305,000 annually.
- The mobile food service industry comprises about 11,500 companies, which employ about 44,120 workers and generate about $3.5 billion annually.
- The industry is highly fragmented with the 50 largest firms accounting for less than 10% of industry revenue.
- Most companies are small, independent operators - about 83% employ less than 5 workers.
- Immigrants own 30% of America’s food truck businesses, which frequently represent the first step toward launching a restaurant, according to the Bush Institute-SMU Economic Growth Initiative.
- Cities with large numbers of food trucks include Los Angeles, Washington DC, San Francisco, Houston, and Miami.
- Customers include individual consumers, event organizers, and businesses seeking mobile catering.
Industry Forecast
Industry Forecast
Mobile Food Services Industry Growth
Vertical IQ Industry Report
For anyone actively digging deeper into a specific industry.
50+ pages of timely industry insights
18+ chapters
PDF delivered to your inbox
