Paint and Varnish Wholesalers NAICS 424950
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Industry Summary
The 933 paint, varnish, and supply wholesalers in the US act as middlemen between manufacturers and a variety of end users, including retailers, other wholesalers, collision repair centers, OEMs, and building contractors. Special purpose coatings, which include automotive paints, account for over 40% of industry sales. Architectural coatings account for one third of industry sales. Other products include architectural coatings, enamels, primers, stains, solvents, and lacquers; paint supplies (brushes and rollers); OEM coatings; and wallpaper and wallpaper supplies.
Dependence on Automotive Collision Repair Business
Because automotive paint and coating sales account for a significant percentage of the market, the industry is influenced by demand from the vehicle collision repair market, which consists primarily of small independent businesses.
Dependence on Construction Industry and Economy
Demand for architectural paint and coatings is dependent on the health of the construction industry, which is cyclical and influenced by economic conditions.
Recent Developments
May 27, 2026 - Remodeling Spending to Slow Early Next Year
- Home remodeling spending growth is expected to slow significantly early in 2027, according to the Leading Indicator of Remodeling Activity (LIRA) report released in May by the Joint Center for Housing Studies at Harvard. Homeowner spending on improvements and repairs is expected to increase 1.8% to $516 billion in the second quarter of 2026, compared to Q2 2025. In the third quarter of 2026, remodeling spending will trend slightly upward to $518 billion, up 2.4% from Q3 2025. Spending will then remain flat at $518 billion in Q4 2026, up 1.8% from Q4 2025. In the first quarter of 2027, year-over-year spending is forecast to rise just 0.5% to $523 billion. Remodeling permitting and building product sales have remained flat recently, but homeowners are expected to maintain spending near 2025 levels. Remodeling spending is likely to remain subdued, barring a turnaround in the construction sector.
- The Wall Street Journal reports that in May, AkzoNobel rejected a roughly 12.49 billion euro takeover bid from Nippon Paint and Sherwin-Williams, choosing instead to pursue its planned merger with Axalta Coating Systems. The decision underscores ongoing consolidation pressures in the global paint and coatings industry, where companies are seeking scale, portfolio breadth, and geographic reach to compete across decorative, industrial, and specialty segments. Akzo said the offer, which included a proposed breakup of its business, undervalued its long-term prospects and was subject to regulatory uncertainty. The bid represented a 39% premium to Akzo’s prior closing price. Akzo’s boards reaffirmed support for the all-stock Axalta deal, while Nippon Paint and Sherwin-Williams did not comment.
- CNBC reports Home Depot beat Wall Street expectations and reaffirmed full-year guidance as homeowner customers remained resilient despite higher gas prices and weak consumer confidence. Fiscal first-quarter revenue rose about 5% year over year to $41.8 billion, while net income fell to $3.29 billion, down 4% year over year. Executives said customers continue to spend on smaller projects but are deferring larger renovations. Home center retailers continue to face headwinds related to a soft housing market, including high mortgage rates, lower housing turnover, and economic uncertainty. The company is investing in its professional customer segment through acquisitions to capture more market share in a large, fragmented market, while maintaining modest sales growth expectations this year. Home centers are a key sales channel for paint and varnish wholesalers.
- Single-family housing starts dropped by 9% month-over-month and decreased 2.4% year-over-year in April, according to the US Census Bureau. The number of building permits issued for single-family, privately-owned housing units fell 2.6% month-over-month and dropped 5.5% year-over-year in April 2026. Homebuilders have faced several headwinds, including tariffs that have increased the cost of key inputs like lumber and cabinets, and labor shortages, according to Reuters. Higher mortgage rates may also be weighing on demand for new single-family homes. The US war with Iran is pushing oil prices higher, along with US Treasury yields. Mortgage rates have moved higher as they are tied to the benchmark 10-year Treasury yield. As of May 21, 2026, the average rate for a 30-year fixed-rate mortgage was 6.51% compared to 5.98% when the war began. Residential construction activity is a significant demand driver for architectural paints and varnishes.
Industry Revenue
Paint and Varnish Wholesalers
Industry Structure
Industry size & Structure
The average paint, varnish, and supply wholesaler employs 22 workers and generates $23.8 million annually.
- The paint, varnish, and supply wholesale industry consists of about 933 firms that employ 20,100 workers and generate $22.2 billion annually.
- The industry is concentrated; the top 50 companies account for about 84% of industry revenue.
- Large automotive paint, body, and equipment (PBE) wholesalers include LKQ Corporation and ThePaintStore.com. Large manufacturers of paints and coatings include PPG, Sherwin-Williams, and RPM. Sherwin-Williams is one of the largest wallpaper distributors in the US.
Industry Forecast
Industry Forecast
Paint and Varnish Wholesalers Industry Growth
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