Overview

The 8,400 photography studios in the US sell professional still, video, or digital portrait photography products and services. Major revenue categories include general individual and group portraits, school portraits, wedding photography, and special event services. Firms may offer related products and services, such as yearbook, directory, or memory book publication or commercial photography and print production services.

Competition from Amateurs

Falling prices for photographic equipment allowed many amateur photographers to produce high quality work, effectively reducing the need for professional services.

Seasonal Peaks in Demand

Demand for photographic services is highly seasonal, with peak periods varying depending on specialty.