RV Dealers NAICS 441210

Mar 16, 2026 - RV Shipments Forecast to Rise in 2026

• Wholesale RV shipments are expected to grow modestly in 2026, supporting inventory availability and sales opportunities for US RV dealers, according to the Spring 2026 RV RoadSigns forecast from ITR Economics for the RV Industry Association. The report projects 2026 wholesale shipments between 328,800 and 367,000 units, with a median estimate of 349,000 units. This would build on 342,200 units shipped in 2025, marking the third consecutive year of industry growth, according to RV Industry Association President and CEO Craig Kirby. Kirby noted that improving economic fundamentals and stabilizing RV market conditions are supporting the near-term outlook, with momentum expected to strengthen in the second half of 2026. For RV dealers, rising wholesale shipments signal increased product availability and a gradually improving market environment as the industry continues its recovery and positions for more durable long-term growth.
• Economic uncertainty could affect RV sales during the upcoming peak selling season, according to Thor Industries in a report by CamperFAQS. In its latest earnings update, the company said tariffs, inflation concerns, and geopolitical tensions have made the consumer outlook less predictable, which can slow large discretionary purchases such as RVs. Thor indicated dealers are likely to manage inventory cautiously until economic conditions become clearer. Despite these risks, the company maintained its fiscal 2026 guidance for net sales of $9 billion to $9.5 billion and earnings per share of $3.75 to $4.25. Thor also reported stronger quarterly results, with net income of $17.8 million, or $0.34 per share, compared with a $551,000 loss a year earlier, and sales of $2.13 billion, above analysts’ expectations of $1.96 billion. Segment performance was mixed, with motorized RV sales rising 29% to $577 million while towable RV sales fell 14% to $710 million.

• According to a report in RV Pro, Campers Inn RV completed its acquisition of Lazydays RV in November 2025, creating one of the largest dealership consolidations in the US RV industry and expanding Campers Inn’s footprint to 51 locations across 22 states. The deal brings seven former Lazydays locations into the Campers Inn network, with most rebranded while select Airstream stores and the Tampa-area Lazydays location retain their existing identities. For US RV dealers, the transaction underscores continued industry consolidation as larger groups seek scale, stability, and broader service networks. Campers Inn emphasized investments in service capabilities, customer experience, and long-term store support, signaling heightened competitive pressure for smaller and regional dealers.
• RV shipments were down 9.1% in November 2025 year over year, according to a report from the RV Industry Association (RVIA) in RV Pro. The November 2025 shipments totaled 21,424 units shipped through the end of the month. According to RVIA President and CEO Craig Kirby, RV shipments for 2025 continued to align with the latest forecast, which projects a 2.8% increase for the year. Year to date, total RV shipments were up 2.7% compared to the same period in 2024, reaching 318,901 units. The towables category fell 8.5% in November 2025 year over year, while motorhomes were down 13.5%.