Soft Drink Manufacturers NAICS 312111

Oct 21, 2025 - Smaller Soda Cans

• Looking to attract cash-strapped and calorie-conscious consumers, Coca-Cola has announced plans to introduce mini 7.5-ounce single-serve cans of some of its sodas in US convenience stores early next year, Reuters reports. The company also plans to introduce glass bottles of its signature soda Coca-Cola sweetened with cane sugar rather than high fructose corn syrup later this year, following an announcement this summer by President Trump to that effect. The company has seen uneven US demand for its sodas, with much of its sales increases the result of price hikes rather than volume growth, according to Reuters. A pullback in spending by Hispanic consumers had been partly to blame. The company hopes the new single-serve mini cans will encourage more consumers to try Coke. The suggested retail price for the mini cans is $1.29 and each contains 90 calories, versus 240 calories for a 20-ounce plastic bottle.
• Sales of so-called "modern soda" rose 83% from 2023 to 2024, from $983 million to $1.8 billion, according to market research firm Circana. Modern refers to newer carbonated soft drink brands like poppi (acquired by PepsiCo in May for $1.95 billion) and Olipop that appeal to consumers looking for an alternative to legacy soft drinks. “Products in this newly defined modern soda category share carbonation and some flavor profiles with traditional sodas, but they’re distinct in several ways,” explains Circana’s Daniel Joyner, adding “These beverages are typically sweetened with stevia, cane sugar or real juice, and often marketed on digestive, functional benefits, or better-for-you attributes.” In terms of market share, Circana lists the brands as follows: poppi (38%), Olipop (32.7%), Zevia (12.1%), Jarritos (10.3%), Fever Tree (4%) with all others accounting for 2.9%.

• The new higher 50% tariff on US aluminum imports imposed by the Trump administration will increase the cost of beverage cans and could raise the retail price of the soda and beer they contain. Beverage giant Coca-Cola said the new tariffs will increase the cost of beverage cans it sells in the US. However, Coke’s CEO James Quincey said the company has strategies to adapt, including shifting to more PET plastic bottles and raising prices. It can also make changes to its supply chain and use hedging on key materials — including aluminum — to manage costs and supply, he told analysts on a recent conference call. Aluminum beverage cans are popular because they’re lightweight and recyclable. According to the American Beverage Association, in 2018 when Trump set aluminum tariffs at 10%, they added half a billion dollars to production costs. The metals tariff is set to take effect March 12.
• Producer prices for soft drink manufacturers rose 1.5% in August compared to a year ago, after rising 4.4% in the previous August-versus-August annual comparison, according to the latest US Bureau of Labor Statistics data. Prices soft drink makers charge for their products have been rising steadily since mid-2021 and are at record high levels. The 50% tariff on imported aluminum used for soda cans is driving up costs for producers and ultimately consumer prices. In August, retail prices for carbonated drinks rose 2% year over year and 0.5% month over month, per the BLS. Meanwhile, employment by soft drink manufacturers remained flat in July.