Sports Training Services

Industry Profile Report

Dive Deep into the industry with a 25+ page industry report (pdf format) including the following chapters

Industry Overview Industry Structure, How Firms Opertate, Industry Trends, Credit Underwriting & Risks, and Industry Forecast.

Call Preparation Quarterly Insight, Call Prep Questions, Industry Terms, and Weblinks.

Financial Insights Working Capital, Capital Financing, Business Valuation, and Financial Benchmarks.

Industry Profile Excerpts

Industry Overview

The 16,800 sports training service providers in the US offer instruction in athletic activities The industry includes personal trainers, which operate independently from a sports facility. Firms may specialize in a particular sport or exercise, such as tennis or yoga, or provide general athletic training.

Competition From Alternative Providers

Sports training service providers compete with a variety of alternative sources, including fitness clubs, recreation centers, schools, other types of camps (academic, scouting), and videos (YouTube, DVDs).

Healthy Demand For Personal Trainers

The personal training industry continues to thrive as trainers target an increasingly diverse set of clients.

Industry size & Structure

The average sports training service provider operates out of a single location, employs 6-7 workers, and generates about $465,000 annually.

    • The sports training services industry consists of about 16,800 firms that employ about 115,700 workers and generate $7.8 billion annually.
    • The sports training services industry is fragmented; the top 50 companies account for 19% of industry revenue. In the non-profit sector, the top 50 companies account for 30% of sector revenue.
    • Small, independent organizations account for the vast majority of the industry. Large organizations offer services through local chapters.
                                Industry Forecast
                                Sports Training Services Industry Growth
                                Source: Vertical IQ and Inforum

                                Coronavirus Update

                                Apr 26, 2022 - Long COVID Stymies Recovering Athletes
                                • "Long COVID" may negatively affect demand for sports training as athletes struggle to recover. The definition of long COVID has not yet been set. Amesh Adalja, a senior scholar at the Johns Hopkins University Center for Health Security, uses the term to refer to people who have an episode of COVID-19 that wasn’t very severe – meaning they weren’t ICU patients – and are left with some deficiencies in their ability to perform their activities of daily life when compared to pre-infection. Long COVID also takes different forms, with a long list of symptoms that overlap with countless other maladies, making it difficult for medical experts to set a care plan. Sports training may be difficult or impossible for an extended period as a result of these issues.
                                • Recent estimates indicate that BA.2 will quickly become dominant in the US soon. BA.2 comprised an estimated 35% of analyzed samples between March 13 and March 19. It made up 22% a week earlier, according to the US Centers for Disease Control and Prevention.
                                • A return to sports and physical activity by those recovering from COVID may not be as simple as just waiting for a negative test, according to health care experts. There are still unknowns about possible long-term effects. Seventh- and eighth-grade girls from the Players Development Academy (PDA) in New Jersey, for example, said that getting back to “normal” was harder and slower than they ever imagined. “I just assumed I was going to be able to bounce back, but I tried one practice and, like, ended up, like, having to sit down in the middle of the field, and my coach had to, like, stop me because I just could not breathe, PDA player Jyvanna Harris said.
                                • Demand recovery may slow if the number of new COVID-19 cases continues decreasing. New COVID-19 case rates increased in late April, with the seven-day rolling average increasing to roughly 50,000 on April 27, up from 46,000 on April 22 and 30,000 cases per day on April 8, according to a New York Times COVID-19 case tracker. Experts note that the American population has different vaccination rates, levels of previous exposure to the virus, and degrees of underlying health conditions, so the trajectory of new cases could vary. Cases were rising in 38 states on April 22 and were climbing fastest in Washington, DC, Michigan and New Hampshire, where they have more than doubled since the beginning of April.
                                • A survey by the American Heart Association and the Mayo Clinic revealed that 15% of respondents gained 1-3 pounds; 34% gained 4-6 pounds; 26% gained 7-9 pounds; and 21% gained 10-20 pounds during COVID-19-related stay-at-home periods. Lack of exercise, stress eating, and extra alcohol consumption were the primary reasons for weight gain. Weight gain, which coined the term “the COVID-19,” creates demand for personal training services.
                                Get A Demo

                                Vertical IQ’s Industry Intelligence Platform

                                See for yourself why nearly 40,000 users trust Vertical IQ for their industry research and call preparation needs. Our easy-to-digest industry insights save call preparation time and help differentiate you from the competition.

                                Build valuable, lasting relationships by having smarter conversations -
                                check out Vertical IQ today.

                                Request A Demo