Textile Furnishings Mills NAICS 3141

Jan 26, 2026 - Cautious Buyers Drive Targeted Growth for US Textile Makers

• According to Home Textiles Today, buyers entering the Winter 2026 home furnishings markets are becoming more selective amid tighter consumer spending and continued tariff uncertainty, shaping demand for US textile manufacturers. While purchasing is cautious, suppliers report interest in well-made, differentiated textiles that balance value with elevated design. Market activity is increasingly concentrated in Las Vegas and High Point, reflecting shifting showroom and travel patterns. Design trends for 2026 emphasize comfort, texture, craftsmanship, and color, supporting demand for higher-quality fabrics, wool blends, cottons, and performance textiles. Despite restraint, manufacturers are investing in product development: Loloi is launching 25 new rug collections and over 100 new pillows, signaling confidence in targeted growth. Retailers are prioritizing assortments that refresh floors without large risk, favoring durable, versatile textiles over volume-driven programs. For US textile manufacturing in 2026, the outlook points to steady, selective demand, with opportunities concentrated in innovation, customization, and value-driven quality.
• The Textile Mills industry is one of 15 manufacturing industries reporting contraction in December’s Manufacturing ISM Report on Business. The industry reported a decline in new orders, a decrease in production, lower employment, slower supplier deliveries, lower backlogs, lower import volumes, and lower inventories while experiencing higher prices for raw materials in December. Additional manufacturing industries reporting contraction during the period were Wood Products; Paper Products; Apparel, Leather & Allied Products; Chemical Products; Printing & Related Support Activities; Nonmetallic Mineral Products; Petroleum & Coal Products; Primary Metals; Miscellaneous Manufacturing; Plastics & Rubber Products; Fabricated Metal Products; Machinery; Food, Beverage & Tobacco Products; and Transportation Equipment. Industries reporting growth were Electrical Equipment, Appliances & Components; and Computer & Electronic Products. Overall, economic activity in the manufacturing sector contracted for the tenth consecutive month in December, with the Manufacturing PMI registering 47.9%.

• Textile furnishings mills are facing significant margin pressure as tariffs drive double digit cost increases across the sector, according to the Home Fashion Products Association (HFPA) Tariff Impact Survey in Home Textiles Today. The survey found that 100% of respondents reported at least a 10% rise in input and finished product costs, with 25% citing hikes above 20%. Retail prices have followed suit: all companies raised U.S. selling prices by 6–11%, while nearly 40% increased prices 11–20%. The financial strain is curbing investment, with 65% of mills reducing or postponing US operations spending, and workforce impacts are evident as 25% anticipate layoffs and more than half have frozen hiring. Despite rising costs, over 85% of firms do not plan to reshore production, underscoring reliance on global supply chains. For mills producing bedding, bath, window, and table linens, tariffs are reshaping cost structures, limiting growth, and forcing difficult operational trade off.
• US consumer confidence weakened for a fifth straight month in December, signaling a more cautious demand environment for US textile furnishing mills, according to Conference Board data. The Consumer Confidence Index fell 3.8 points to 89.1, while the Present Situation Index dropped sharply by 9.5 points to 116.8, reflecting softer views of business and labor market conditions. The Expectations Index held at 70.7 and has remained below the recession-warning threshold of 80 for 11 consecutive months. Consumers also grew more cautious about big-ticket purchases: homebuying expectations declined, and plans to purchase household appliances fell, suggesting continued pressure on discretionary home-related spending that supports demand for furnishings and fabrics. While inflation expectations eased and the Fed cut rates in December, consumers’ views of their current financial situation turned negative for the first time in nearly four years. Overall, the data point to restrained near-term demand for textile furnishings, with mills likely benefiting more from replacement and value-oriented purchases than from robust growth.