Vertical IQ provides actionable, convenient, and focused Industry Intelligence that’s got you covered to prepare and differentiate yourself from your competition so that you win, grow, and retain more business.
Industry Intelligence helps you:
Quickly prepare for meetings with access to 920+ Industry Profiles that include key facts, financial data, industry news, trends, and more.
Offer business owners a local perspective by focusing on the local economics at play.
Keep prospects and customers ahead of rapidly shifting markets and trends across more than 97% of the U.S. economy and Canada.
Position yourself as a true insider with timely, localized information and industry analysis.
In addition, our first-of-its-kind Localized Industry Data has got you covered on industry-specific local market data down to the metropolitan statistical area (MSA) and county level — precise insights that have previously been difficult to find in one place — allowing you to understand the factors driving the success of local businesses.
Posting on LinkedIn is easy enough, but stopping your connections from scrolling is a whole other challenge. How do you consistently find and share content that not only grabs attention but sparks meaningful conversations? Enter Vertical IQ, your secret weapon to understanding industry-specific insights and trends.
This webinar features Official LinkedIn Sales Insider, Brynne Tillman, and Chief Sales Officer of Vertical IQ, Susan Bell, where they share actionable ways to discover compelling content tailored to your target industries without sounding salesy.
A few highlights from this webinar:
How to identify hot topics and emerging trends that fuel conversation
Tips to source content that provides value to your clients and those they serve
Ways to utilize data-driven insights from Vertical IQ to create thoughtful social posts to position yourself as a trusted expert
View this webinar that features Susan Bell, co-founder and Chief Sales Officer of Vertical IQ and Brynne Tillman, CEO of Social Sales Link on how to leverage Vertical IQ’s Industry Intelligence to create timely, relevant content that starts conversations that are natural, not ‘salesy.’
Thousands of advisors, consultants, CPAs, and bankers trust Vertical IQ to make them instant experts on their clients’ industries.
Prep for client meetings by understanding your client’s industry
Assess competitive best practices to help your clients’ business
Provide clients and prospects with intelligence on the industries they sell to
Validate industry trends and events for sales presentations, strategic analysis, valuation, litigation support, audit, consulting, and many other services
Help clients make strategic planning decisions, such as which new markets to enter
Build industry-specific campaigns, collateral, and content
Improve your marketing with industry-specific insight and content
920+ Industry Profiles covering over 97% of the US economy and Canada
Localized Industry Data
3,400+ Local Economic Profiles
Industry News
Sorting and Targeting Ability
Quarterly Update Emails
17 Chapters per Profile
SalesKit
Industry Briefs
Mobile App Access
Much, Much More!
Benefits of Vertical IQ
Become Your Clients' Most Valuable Resource
Your clients need strategic insight about their industries - and the industries they sell to. Understand their business environment so that you become an indispensable member of their team.
Timely and Time-Saving Content
We’ve done the research for you. Provide timely, strategic insight specific to your client’s industry - without spending a ton of research time.
Shareable Content
This is content clients want, so delight them by sharing it! Deliver financial comparisons and detailed local economic data.
Support Your Recommendations
Validate industry trends for valuations, litigation support, audits, and more.
Get Started Today!
Get access to timely, and actionable intelligence that transforms you into a trusted advisor.
Our Individual Subscription will give you access to our Industry Intelligence so that you can provide your clients with tailored recommendations informed by the latest industry data, helping you be an invaluable asset to your clients.
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TESTIMONIALS
Vertical IQ makes the first appointment feel like the third.Matt Zonno, Senior Vice President & Market Manager, Northwest Bank
Vertical IQ is one of the most powerful tools sales professionals can use to start more conversations with their prospects, clients, and COIs! Brynne Tillman, CEO | LinkedIn Author | LinkedIn Sales Trainer | Sales Navigator Trainer Social Sales Link
Vertical IQ provides me a leading edge to be able to build trust with the client, to be able to gain knowledge with the client that they didn’t really know that I had going into it. And it helps create a client from day one that can last throughout my career.Walt Parker, Business Development Officer
Vertical IQ helps us deliver greater value to our business customers by reducing time spent navigating through the clutter we often encounter when researching business trends and characteristics — we’re more effective in the field which equates to greater mutual success.Lori Dufficy, Director of Sales and Service, Chelsea Groton Bank
I was calling on a well-known restaurant and hotel investor in California. I knew that he was working with a major hotel chain, so I began sending him Vertical IQ’s Quarterly Emails. Since he already had a lot of experience in the hotel industry, he didn’t immediately see the value of these emails. However, as I persisted, the investor’s target market started to expand, and he began to see the value. He was able to use the “Financial Benchmarks” knowledge in negotiations and saw great success. The investor promised that because of my help, any new hotel purchase would be financed through me.Susan Mackey, Vice President Relationship Manager, Banner Bank
Industry Intelligence plays a big part in training our branch managers and helping them prepare for business appointments. We saw value immediately when an associate on-boarded a valuable new relationship to the bank using Vertical IQ just weeks after training.Michael Torrielli, First Vice President - North Regional Manager, Cambridge Savings Bank
Become an Instant Industry Expert with Vertical IQ
Thousands of consultants trust Vertical IQ to make them instant experts on their clients’ industries. Get access to the specific, timely, and actionable intelligence that transforms you into a trusted advisor.
Whether you provide consulting expertise in sales, marketing, HR, logistics, IT, workplace safety, or another area – you can win and keep more business by being an expert on your client’s business.
600+ Industry Profiles covering over 97% of the US economy and Canada
Localized Industry Data
3,400+ Local Economic Profiles
Industry News
Sorting and Targeting Ability
Quarterly Update Emails
17 Chapters per Profile
SalesKit
Industry Briefs
Mobile App Access
Much, Much More!
Benefits of Vertical IQ
Become Your Clients' Most Valuable Resource
Your clients need strategic insight about their industries - and the industries they sell to. Understand their business environment so that you become an indispensable member of their team.
Timely and Time-Saving Content
We’ve done the research for you. Provide timely, strategic insight specific to your client’s industry - without spending a ton of research time.
Shareable Content
This is content clients want, so delight them by sharing it! Deliver financial comparisons and detailed local economic data.
Support Your Recommendations
Validate industry trends for valuations, litigation support, audits, and more.
How Does Vertical IQ Help Me?
Prep for client meetings by understanding your client’s industry
Look like an insider with industry and competitive analysis
Provide clients and prospects with intelligence on the industries they sell to
Validate industry trends and events for sales presentations, strategic analysis, valuation, litigation support, audit, consulting, and many other services
Help clients make strategic planning decisions, such as which new markets to enter
Build industry-specific campaigns, collateral, and content
Improve your marketing with industry-specific insight and content
TESTIMONIALS
Vertical IQ makes the first appointment feel like the third.Matt Zonno, Senior Vice President & Market Manager, Northwest Bank
Vertical IQ is one of the most powerful tools sales professionals can use to start more conversations with their prospects, clients, and COIs! Brynne Tillman, CEO | LinkedIn Author | LinkedIn Sales Trainer | Sales Navigator Trainer Social Sales Link
Vertical IQ provides me a leading edge to be able to build trust with the client, to be able to gain knowledge with the client that they didn’t really know that I had going into it. And it helps create a client from day one that can last throughout my career.Walt Parker, Business Development Officer
Vertical IQ helps us deliver greater value to our business customers by reducing time spent navigating through the clutter we often encounter when researching business trends and characteristics — we’re more effective in the field which equates to greater mutual success.Lori Dufficy, Director of Sales and Service, Chelsea Groton Bank
I was calling on a well-known restaurant and hotel investor in California. I knew that he was working with a major hotel chain, so I began sending him Vertical IQ’s Quarterly Emails. Since he already had a lot of experience in the hotel industry, he didn’t immediately see the value of these emails. However, as I persisted, the investor’s target market started to expand, and he began to see the value. He was able to use the “Financial Benchmarks” knowledge in negotiations and saw great success. The investor promised that because of my help, any new hotel purchase would be financed through me.Susan Mackey, Vice President Relationship Manager, Banner Bank
Industry Intelligence plays a big part in training our branch managers and helping them prepare for business appointments. We saw value immediately when an associate on-boarded a valuable new relationship to the bank using Vertical IQ just weeks after training.Michael Torrielli, First Vice President - North Regional Manager, Cambridge Savings Bank
GET A DEMO
Vertical IQ’s Industry Intelligence Platform
See for yourself why nearly 60,000 users trust Vertical IQ for their industry research and call preparation needs. Our easy-to-digest industry insights save call preparation time and help differentiate you from the competition.
Build valuable, lasting relationships by having smarter conversations – check out Vertical IQ today.
We are proud to offer the AR and Inventory Reliance Score Reports as a free service to lenders across the United States quarterly. Each report highlights the top industries that are likely to seek short-term working capital financing from lenders.
We hope you find the AR and Inventory Reliance Score Reports to be beneficial.
Grow Your Accounting Firm with Industry Intelligence
Make The First Meeting Feel Like The Third
Thousands of accountants trust Vertical IQ to help them seal the deal and impress new clients by becoming business experts across industries. Our easy-to-digest industry insights helps you:
Differentiate you from the competition
Build valuable, lasting relationships
Get started with Vertical IQ today for only $110 per month!
Our Individual Subscription will give you access to our Industry Intelligence so that you can provide your clients with tailored recommendations informed by the latest industry data, helping you be an invaluable asset to your clients.
Speak With Us Before Purchasing
See What's Inside Vertical IQ
Whats Included with Vertical IQ
Industry Profiles covering over 97% of the US economy and Canada
Localized Industry Data
3,400+ Local Economic Profiles
Industry News
Sorting and Targeting Ability
Quarterly Update Emails
17 Chapters per Profile
SalesKit
Industry Briefs
Mobile App Access
Much, Much More!
Benefits of Vertical IQ
Become Your Clients' De Facto CFO
Your potential clients need strategic insight that goes beyond accounting guidance. Win their business by understanding their industry and business environment so that you become an indispensable member of their team.
Timely and Time-Saving Content
We’ve done the research for you. Provide timely, strategic insight specific to your potential client’s industry - without spending a ton of research time.
Shareable Content
This is content clients and prospects want, so delight them by sharing it! Deliver financial comparisons and detailed local economic data, separating you from the competition.
Support Your Recommendations
Validate industry trends for valuations, litigation support, audits, and more.
How Does Vertical IQ Help Me?
Prep for prospect meetings by understanding your client’s industry
Offer financial comparisons and assess competitive best practices to help potential clients and win their business
Provide clients and prospects with intelligence on the industries they sell to
Validate industry trends and events for valuation, litigation support, audit, consulting, and other engagements
Offer strategic planning services, such as helping clients decide which new markets to enter
Build industry-specific campaigns, collateral, and content
Improve your marketing with industry-specific insight and content
TESTIMONIAL
I was working with a lumber distributor who asked me about certain financial metrics within the industry. I did some research on Vertical IQ before the call and was able to reference the “million board feet”; a form of measurement in the lumber world. He was so impressed and it built a strong foundation of trust between us. This is a great tool to show customers that we have done our Research!
Vertical IQ’s Information is used to give me more rounded knowledge about the client and their business history. When I have a customer needing their business valuated, I will go into Vertical IQ to find key business questions and answers to bring to the table. Customers appreciate when we use their keywords and terminology, which helps me feel confident in what I’m saying.
A trusted advisor uses Vertical IQ on a weekly basis to include in his Business Valuations. He is not new to Industry Intelligence platforms and specifically uses Vertical IQ for the market pricing and valuation metrics. Once the data is collected from the platform, it’s added into all client reports which are used to determine the value of their unique business. He is confident that Vertical IQ is a tool he will use continuously.
The financial benchmark data is very helpful. We use it to offer guidance to our clients when their spending is limited compared to the rest of the industry. We also use the guidelines within the Business Valuation chapter when a client is considering selling their business.
Your credibility really rises when you can make the connection between the need, the opportunity, and your expertise.
Be a Strategic Accounting Advisor with Industry Intelligence
Make The First Meeting Feel Like The Third
Thousands of accountants trust Vertical IQ to help them win new clients by becoming business experts across industries. Our easy-to-digest industry insights helps you:
Differentiate you from the competition
Build valuable, lasting relationships
Get started with Vertical IQ today for only $110 per month!
Our Individual Subscription will give you access to our Industry Intelligence so that you can provide your clients with tailored recommendations informed by the latest industry data, helping you be an invaluable asset to your clients.
Speak With Us Before Purchasing
See What's Inside Vertical IQ
What's Included with Vertical IQ
Industry Profiles covering over 97% of the US economy and Canada
3,400+ Local Economic Profiles
Industry News
Sorting and Targeting Ability
Quarterly Update Emails
17 Chapters per Profile
SalesKit
Industry Briefs
Mobile App Access
Much, Much More!
Benefits of Vertical IQ
Become Your Clients' De Facto CFO
Your clients need strategic insight that goes beyond accounting guidance. Understand their industry and business environment so that you become an indispensable member of their team.
Timely and Time-Saving Content
We’ve done the research for you. Provide timely, strategic insight specific to your client’s industry – without spending a ton of research time.
Shareable Content
This is content clients want, so delight them by sharing it! Deliver financial comparisons and detailed local economic data.
Support Your Recommendations
Validate industry trends for valuations, litigation support, audits, and more.
How Does Vertical IQ Help Me?
Prep for client meetings by understanding your client’s industry
Offer financial comparisons and assess competitive best practices to help your clients’ business
Provide clients and prospects with intelligence on the industries they sell to
Validate industry trends and events for valuation, litigation support, audit, consulting, and other engagements
Help clients make strategic planning decisions, such as which new markets to enter
Build industry-specific campaigns, collateral, and content
Improve your marketing with industry-specific insight and content
TESTIMONIAL
I was working with a lumber distributor who asked me about certain financial metrics within the industry. I did some research on Vertical IQ before the call and was able to reference the “million board feet”; a form of measurement in the lumber world. He was so impressed and it built a strong foundation of trust between us. This is a great tool to show customers that we have done our Research!
Vertical IQ’s Information is used to give me more rounded knowledge about the client and their business history. When I have a customer needing their business valuated, I will go into Vertical IQ to find key business questions and answers to bring to the table. Customers appreciate when we use their keywords and terminology, which helps me feel confident in what I’m saying.
A trusted advisor uses Vertical IQ on a weekly basis to include in his Business Valuations. He is not new to Industry Intelligence platforms and specifically uses Vertical IQ for the market pricing and valuation metrics. Once the data is collected from the platform, it’s added into all client reports which are used to determine the value of their unique business. He is confident that Vertical IQ is a tool he will use continuously.
The financial benchmark data is very helpful. We use it to offer guidance to our clients when their spending is limited compared to the rest of the industry. We also use the guidelines within the Business Valuation chapter when a client is considering selling their business.
Your credibility really rises when you can make the connection between the need, the opportunity, and your expertise.
Each quarter Vertical IQ and Lendovative will deliver the AR Reliance Score — a sales tool for lenders that provides accounts receivable (AR) financing to SMBs in the United States. The AR Reliance Score serves as an indicator of how likely specific NAICS groups are to need receivables financing over the short term.
We hope you find this new AR Reliance Score sales to be beneficial. Be on the lookout for its companion: the Inventory Reliance Score.
Download the entire report of 150 industries today for all of your short-term financing needs.
Vertical IQ addresses the unique business specifics of multiple industries. Find out how we can help you win in:
Accounting
Banking
Business Process Outsourcing
Insurance
Small Business Development Centers
Technology
Industry Leaders Trust Industry Intelligence
Forward-thinking industry leaders rely on Vertical IQ to go further, faster.
Vertical IQ makes the first appointment feel like the third.Matt Zonno, Senior Vice President & Market Manager, Northwest Bank
Vertical IQ is one of the most powerful tools sales professionals can use to start more conversations with their prospects, clients, and COIs! Brynne Tillman, CEO | LinkedIn Author | LinkedIn Sales Trainer | Sales Navigator Trainer Social Sales Link
Vertical IQ provides me a leading edge to be able to build trust with the client, to be able to gain knowledge with the client that they didn’t really know that I had going into it. And it helps create a client from day one that can last throughout my career.Walt Parker, Business Development Officer
Industry Intelligence plays a big part in training our branch managers and helping them prepare for business appointments. We saw value immediately when an associate on-boarded a valuable new relationship to the bank using Vertical IQ just weeks after training.Michael Torrielli, First Vice President - North Regional Manager, Cambridge Savings Bank
I was calling on a well-known restaurant and hotel investor in California. I knew that he was working with a major hotel chain, so I began sending him Vertical IQ’s Quarterly Emails. Since he already had a lot of experience in the hotel industry, he didn’t immediately see the value of these emails. However, as I persisted, the investor’s target market started to expand, and he began to see the value. He was able to use the “Financial Benchmarks” knowledge in negotiations and saw great success. The investor promised that because of my help, any new hotel purchase would be financed through me.Susan Mackey, Vice President Relationship Manager, Banner Bank
Vertical IQ helps us deliver greater value to our business customers by reducing time spent navigating through the clutter we often encounter when researching business trends and characteristics — we’re more effective in the field which equates to greater mutual success.Lori Dufficy, Director of Sales and Service, Chelsea Groton Bank
According to the Wall Street Journal, banks’ share of total commercial and industrial lending is at a mere 22 percent. It’s a symptom of banks serving Main Street less and many businesses seeking nontraditional lending sources. It’s time to re-energize your focus on small business banking. Do you really understand how they operate? What affects their decision-making? What gets their attention? Can your products or services address the critical gaps they need to fill?
This webinar features Mary Beth Sullivan, managing partner for Capital Performance Group and top banking thought leader, and Bobby Martin, Vertical IQ CEO, former banker, and author of The Hockey Stick Principles.
Learn how prioritizing small business banking can help you:
Understand why small business needs to be a high-priority growth segment for your bank.
Develop effective niche strategies, value propositions, marketing, and distribution models for acquiring more small business customers.
Analyze the motivations behind a small business’ decision to switch banks and assess what you must do to win and retain more business.
Readiness Wins! Build stronger relationships and sales through actionable, convenient, and focused Industry Intelligence covering more than 97% of the US Economy.
Prospecting doesn’t end with company and contact information in Sales Intelligence solutions. Advisory-focused Industry Intelligence tells you precisely what to say with clarity, relevance, and confidence.
Save time, boost confidence, build credibility, and deepen relationships with Industry Intelligence’s help!
“Vertical IQ provides me a leading edge to be able to build trust with the client, to be able to gain knowledge with the client that they didn’t really know I had going into it. And it helps create a client from day one that can last throughout my career.”
Thank you for visiting us at the Financial Brand Forum!
Industry Intelligence offers value across the entire bank enterprise, from the credit underwriting team and group banking to wealth management and card services — and nearly every line of business in between. Save bankers’ time, boost their confidence, build credibility, and deepen relationships, all with just a little help from Industry Intelligence!
Download our eBook, “Industry Intelligence Throughout the Bank Enterprise” for simple, actionable tips on how bankers can use Industry Intelligence to save time, build trust, and win more deals!
“Vertical IQ provides me a leading edge to be able to build trust with the client, to be able to gain knowledge with the client that they didn’t really know I had going into it. And it helps create a client from day one that can last throughout my career.”
We collaborated with Trophy Brewing Co. to create – Vertical IQ’s Readiness Wins IPA. A beloved “white-label” Session IPA from one of Raleigh’s most popular brewing distributions. As we like to say, Readiness Wins. Learn how Industry Intelligence can be a vital tool to help you win more business.
Vertical IQ is a nationally recognized leader in Industry Intelligence. Successful Sales, Marketing, and Customer Success teams use Vertical IQ to better understand a prospect’s business challenges before, during, and after meetings. Here at Vertical IQ, we equip our users with the confidence and credibility to make memorable first impressions and sustain enduring relationships, all with just a little help from Industry Intelligence!
In addition, our first-of-its-kind Localized Industry Data gives you access to industry-specific local market data down to the metropolitan statistical area (MSA) and county level — precise insights that have previously been difficult to find in one place — allowing you to understand the factors driving the success of local businesses.
For marketing leaders, managing partners, and accounting firms, knowing and engaging your prospects is key when it comes to business growth. There are always “greener pastures” when it comes to firms that clients can choose from – whether it boils down to pricing, convenience, quality of service, or a number of other factors – so it is important to “wow” your prospects in order to increase the likelihood they will choose your services.
So what can your firm provide to separate itself from the rest of the pack? What will it take for you to knock off the socks of your prospects and get to know them in a way other firms cannot?
Watch this on demand webinar with Lerman Strategies and Vertical IQ on the role industry specialization plays in differentiating your firm, growing your business, and retaining the very best clients. It doesn’t simply come down to knowing your clients: it’s about understanding the what, how, and why behind their wants, goals, and needs.
You will learn how industry specialization:
Provides quality, timely, and accurate information to meet the demands of industry-specific clients, both new and existing
Assists in starting and implementing a programmed strategy for client experience in order to save time and effort
Reduces the risk of errors and maximizes the opportunity to give good advice
Vertical IQ’s Industry Intelligence - Made for One
Designed for professionals who understand the value of being prepared, our Individual Subscriptions make a single user feel like a team of many hands. Get your unique access to the specific,timely, and actionable Industry Intelligence Vertical IQ has to offer though our Individual User Subscription.
Get going with an Individual Subscription to Vertical IQ.
Gain your unique access to the full Industry Intelligence platform of Vertical IQ. Information is designed and displayed to be actionable, insightful, and convenient. Let us help you win more business and expand your relationships.
TESTIMONIALS
Vertical IQ makes the first appointment feel like the third.Matt Zonno, Senior Vice President & Market Manager, Northwest Bank
Vertical IQ is one of the most powerful tools sales professionals can use to start more conversations with their prospects, clients, and COIs! Brynne Tillman, CEO | LinkedIn Author | LinkedIn Sales Trainer | Sales Navigator Trainer Social Sales Link
Vertical IQ provides me a leading edge to be able to build trust with the client, to be able to gain knowledge with the client that they didn’t really know that I had going into it. And it helps create a client from day one that can last throughout my career.Walt Parker, Business Development Officer
Vertical IQ helps us deliver greater value to our business customers by reducing time spent navigating through the clutter we often encounter when researching business trends and characteristics — we’re more effective in the field which equates to greater mutual success.Lori Dufficy, Director of Sales and Service, Chelsea Groton Bank
I was calling on a well-known restaurant and hotel investor in California. I knew that he was working with a major hotel chain, so I began sending him Vertical IQ’s Quarterly Emails. Since he already had a lot of experience in the hotel industry, he didn’t immediately see the value of these emails. However, as I persisted, the investor’s target market started to expand, and he began to see the value. He was able to use the “Financial Benchmarks” knowledge in negotiations and saw great success. The investor promised that because of my help, any new hotel purchase would be financed through me.Susan Mackey, Vice President Relationship Manager, Banner Bank
Industry Intelligence plays a big part in training our branch managers and helping them prepare for business appointments. We saw value immediately when an associate on-boarded a valuable new relationship to the bank using Vertical IQ just weeks after training.Michael Torrielli, First Vice President - North Regional Manager, Cambridge Savings Bank
Barlow Research Webcast Featuring Vertical IQ CEO Bobby Martin
Recently our co-founder and CEO, Bobby Martin, was featured on a Barlow webcast discussing how banks can gain expertise by developing niche industries and asking better questions.
For a limited time, Barlow is offering a free playback of the entire session. To take advantage, fill out the form and Barlow Research will send you the recording by February 12!
This Offer Has Expired - Please Contact Us at info@verticaliq.com if you are interested in the webcast!
Industry Intelligence is not a one-trick pony! Vertical IQ helps across many different departments and teams within the bank enterprise. See where and how we help below.
DISCOVER THE POWER OF KNOWLEDGE
Discover the power of Vertical IQ throughout the entire bank — get started today with a free demo.
Social Selling: From Content to Conversations with Brynne Tillman
In order to seal the deal on a new sale, you first must earn a conversation with the right decision-maker. Then, in your communications with that leader, you need to differentiate yourself from the competition and nurture the relationship by offering value. Simply pitching features and benefits won’t cut it.
But how do you even get your foot in that decision-maker’s door when face-to-face meetings are off the table? One avenue is through the effective use of social media, especially LinkedIn.
Watch this webinar presented by digital marketing expert Brynne Tillman, who shares her advice on how to harness the power of social selling, incorporate Industry Intelligence to tailor your prospect communications via social media, and win over that key decision-maker.
You will win more deals and expand existing relationships because Vertical IQ...
Is designed specifically for sales call preparation and winning more customers. Our Industry Profiles meet the call preparation needs of advisors and sales professionals who are calling on businesses. Featuring concise videos, call prep summaries, client-shareable content, and summary dashboards, each profile includes tailored call prep questions and industry news articles to help prepare for sales calls quickly.
Helps teams incorporate Industry Intelligence into their sales process. Our proprietary SalesKit offers tools to help your team incorporate industry insights into sales activities throughout the sales process. We even provide videos with tips from proven sales experts. Vertical IQ delivers more than just industry research; we give your team the tools to help put that research into action.
Has more timely content: Our Industry Profiles are updated monthly with new industry news articles, employment figures, and wage data, and we also include Quarterly Insights for each profile. Our competitors only make updates to their profiles every six months. Plus, we review the entire profile at least annually.
Includes customizable content. We allow our customers to add their own customized content to their user interface for each Industry Profile — for example, highlighting their credit risk appetite for that industry. We also allow users to add their own notes to each industry. There are no customization options offered by the competition.
Offers local economic data.In order to offer expertise in your local markets, we provide up-to-date local economic and real estate data for over 3,400 metropolitan statistical areas and counties in the U.S. Our competition provides little or no local economy data.
Offers robust credit underwriting content and industry risk ratings. The enhanced Credit Underwriting and Risks insight contains useful data to inform lenders’ credit decisions. It includes all of the platform’s previously available industry and company risk-related content, plus a proprietary Industry Risk Rating, key industry and economic performance metrics, a Financial Comparison Toolkit, and industry-specific credit underwriting-related questions to consider before lending.
Has banker-specific intelligence. Our Industry Profiles contain certain banking-specific content, such as banking solutions for specific industry issues, bank product usage by small businesses, examples of capital equipment purchases, and working capital challenges. The competition doesn’t.
Lists and analyzes financial benchmarks. Our Industry Profiles include industry averages for common financial benchmarks such as current ratio, quick ratio, days inventory, days receivables, etc. We also include average income statements and balance sheets for use in analyzing the financial strength of a prospective customer. You won’t find this on the competition’s site.
TESTIMONIALS
Vertical IQ makes the first appointment feel like the third.Matt Zonno, Senior Vice President & Market Manager, Northwest Bank
Vertical IQ is one of the most powerful tools sales professionals can use to start more conversations with their prospects, clients, and COIs! Brynne Tillman, CEO | LinkedIn Author | LinkedIn Sales Trainer | Sales Navigator Trainer Social Sales Link
Vertical IQ provides me a leading edge to be able to build trust with the client, to be able to gain knowledge with the client that they didn’t really know that I had going into it. And it helps create a client from day one that can last throughout my career.Walt Parker, Business Development Officer
Industry Intelligence plays a big part in training our branch managers and helping them prepare for business appointments. We saw value immediately when an associate on-boarded a valuable new relationship to the bank using Vertical IQ just weeks after training.Michael Torrielli, First Vice President - North Regional Manager, Cambridge Savings Bank
I was calling on a well-known restaurant and hotel investor in California. I knew that he was working with a major hotel chain, so I began sending him Vertical IQ’s Quarterly Emails. Since he already had a lot of experience in the hotel industry, he didn’t immediately see the value of these emails. However, as I persisted, the investor’s target market started to expand, and he began to see the value. He was able to use the “Financial Benchmarks” knowledge in negotiations and saw great success. The investor promised that because of my help, any new hotel purchase would be financed through me.Susan Mackey, Vice President Relationship Manager, Banner Bank
Vertical IQ helps us deliver greater value to our business customers by reducing time spent navigating through the clutter we often encounter when researching business trends and characteristics — we’re more effective in the field which equates to greater mutual success.Lori Dufficy, Director of Sales and Service, Chelsea Groton Bank
THE INSIGHTS YOU NEED TO SUCCEED
Want to increase your team’s IQ?
Vertical IQ’s Industry Intelligence has been incorporated into the successful relationship management processes of organizations of all types and sizes. Now, discover the power of Vertical IQ for yourself. Let’s get started today!