Five Ingredients for Sales Success in 2021
January 6, 2021
By nearly anyone’s standards, 2020 was a doozy. The world struggled to manage a…
Boost Your Virtual Sales Results Using Industry Intelligence
December 17, 2020
The red lights are blinking, the sirens are blaring, the signs that say “Danger…
A Closer Look at Veteran-Owned Businesses
November 19, 2020
According to the most recent data from the U.S. Census Bureau’s Survey of Business…
Let the Shopping Season Begin: Internet, TV & Mail-Order Retailers
November 13, 2020
You know the big guys — Amazon, eBay, QVC, L.L. Bean — but there are a lot more…
How Banks and Bankers Can Prepare for An Impending Crisis
November 10, 2020
We may be in the lull before the storm. I really like to think optimistically, but…
I’d Like to Live in a Fisher-Price Town
November 2, 2020
2020 has been a year packed full of crazy, and this week’s elections are likely to…
Welcome to Prospectville
October 8, 2020
September saw NFL and college football starting to come back to life, bringing a…
How Supply Chains Have Been Affected by COVID-19
October 6, 2020
In addition to millions of people becoming ill, the COVID-19 pandemic has had…
Jobless Claims Remain Steady, Though Elevated
September 30, 2020
The latest jobs report from the Department of Labor (DOL) showed that for the week…
August Retail Sales: Are the Winners and Losers Starting to Plateau?
September 24, 2020
The Census Bureau released the Advance Monthly Sales for Retail and Food Services,…
4 Ways to Use Industry Intelligence to Grow Your Accounting Firm
September 22, 2020
Remember those commercials for Reese’s Peanut Butter Cups where the actors would…
Sharing is Caring: Use Industry Intelligence to Take Less and Give More
September 1, 2020
This is the fifth and final post in a series of five blog posts about how to create…
When Success Requires Shape-Shifting: Lakeland Bank’s Story
August 25, 2020
Sitting outside on my deck this morning, I caught sight of a small lizard zooming…
How Industry Intelligence Helps Build Better Marketing Initiatives
August 12, 2020
You’ve heard of industry information, industry insights, and industry research, but…
Add Value to SBDC Client Meetings with Industry Intelligence
August 6, 2020
As a small business development center (SBDC) counselor, you see a wide range of…
Making More Informed Recommendations with Industry Intelligence
July 28, 2020
This is the second in a series of five blog posts about how to create and implement…
Using a Strategic Mindset to Build Trust with Clients and Prospects
July 21, 2020
This is the first in a series of five blog posts about how to create and implement…
The Secret to Sales Success in a Down Economy
June 18, 2020
Written by Tony Cole, founder and Chief Learning Officer of Anthony Cole Training…
Webinar for Accounting Marketers: Using Industry Intelligence to Grow Your Firm
May 28, 2020
Across many industries, marketers are consistently asked to do more with less.…
Reopening Realities: What Will Sales Calls Look Like in This “New Normal”?
May 26, 2020
I’ve talked to a lot of Vertical IQ customers lately about what meeting with…
Using the 10-Second Rule to Improve Your Client Meetings
April 2, 2020
You’ve heard of the 5-second rule, whereby food that has been dropped may be eaten…
When Life Gets Crazy, Get Specific
March 18, 2020
In the midst of chaotic times such as these, my mind turns to messaging. Sounds…
Honing the Human Element
March 5, 2020
We’ve all heard the phrase, “I’m only human.” There was even a hit song from ‘80s…
Hit the Mark with These Arrows in Your Quiver of Prospecting Tools
February 20, 2020
As a client success manager, I love talking with people about ways to get the most…